The Brooklyn Nets has impacted NYC like no other team has in over five decades. The transition of New Jersey to the big apple has created a buzz within the states. But what about globally? The NBA is known all world wide, the organization of the Brooklyn Nets has taken that aspect under consideration and now has expanded their marketing vision globally. First of all, by having a owner whose mainly Russian creates a buzz of this team he owes in Russia. The co-owner Jay-Z is a very well known in the music industry globally and with his help marketing the team also makes other foreign countries take a look at Brooklyn in the NYC. Once the NBA season begins we'll see if the global marketing paid off, only time will tell.
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