This picture is one of the many advertising around, this one is from the train station Atlantic Ave, where the Barclay Center resides. Advertising is the way consumers can get a knowledge of the product being sold in this case Brooklyn Nets, tickets & merchandises, and what the product is truly about. Advertising is used in many different ways, in this case a billboard in one of our busiest transportation system, the radio shows such like Power 105.1 and Hot 97.1 shouting out the new arena and the latest games about to begin for the Brooklyn Nets, the in between commercials on television shows, and even in the news like for example Brooklyn 12 (a special channel only shown in the borough). This type of advertising being used is called the Product advertising, these type of advertising is demonstrating the specific goods you can receive by attending their games, being led by one of the NBA's top superstar point guard Deron Williams. In my opinion the way the marketers are advertising the Brooklyn Nets is unique and a safe approach, they are slowing introducing the players that are suppose to represents us to the Brooklyn fans, and vise a verse.
No comments:
Post a Comment