Sunday, November 4, 2012
Brooklyn Nets and their Sales Promotion & Personal Selling
There are so many different ways that the Brooklyn Nets shows efforts on sales promotion. The type of sales promotion they focus on is Consumer sales promotion which ultimately targeted to a wide market. Since the Nets are new to the Brooklyn community the marketers is promoting the fact this is the new mega sports team since the early 50's Brooklyn Dodgers. Tickets sales (can be compared to premiums) for the new 2012-2013 NBA season, compared to their new rivals NY Knicks, are at a really low cost. Also before the Nets arrived to Brooklyn, they resided in New Jersey, making their loyal fans loyal customers. As a reward, for the opening game in the Barclays center against Torato Raptors, during halftime they gave out t-shirts, and a lot of enterainment as well such as contests. The NBA are mainly huge through online sales promotions such as Studhub.com, and other websites. With all the sales promotions revolving around the Brooklyn Nets and with all the publicty surrounded them, they making it to the playoff would be a great way to repay back the fans.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment